The CRO platform
built for agencies

Profile any store, diagnose every conversion gap, generate scored A/B test ideas, and ship production-ready tests. All from one workspace.

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Works with

ShopifyWooCommerceBigCommerceMagentoSquarespace+ more
200+Stores analyzed
60Avg gaps found per store
1,000+CRO rules verified

A complete CRO platform, from URL to deployed test

Spar profiles each store, diagnoses every conversion gap, generates scored test ideas, and ships production-ready code. All from one workspace.

Zero setup

Paste a URL. Spar maps pages, pulls analytics, and extracts brand context.

Your store URL
https://

Store profiler

Brand, audience, industry, and pricing tier.

allbirds.comProfiling…
BrandAllbirds
Tone
Audience
Pricing
Industry

Buyer personas

Buyer personas generated from your store, ready to edit.

ES

The Eco Shopper

28–35 · F

Mobile-firstHigh intentValues sustainability

Motivations

Eco-friendly materials

Brand transparency

GB

The Gift Buyer

30–45 · M

DesktopTime-sensitivePrice-guided

Motivations

Easy returns policy

Gift wrapping options

The Bloomberg terminal for agencies.
Shopify Platinum agency founder
We started sending Spar audits to every inbound lead before the first call. Our close rate went up and the sales cycle got shorter since prospects already trusted we understood their store.
Dev agency founder
Highly recommend for any Shopify merchant who wants more sales with less guesswork.
DTC brand owner

How it works

From URL to running test in under an hour.

5 minProfile + analysis complete
10 minTop gaps reviewed
30 minPriorities and reports shared with clients
1

Paste any store URL

No code setup required. Paste a URL and optionally connect analytics.

2

Spar profiles the brand

Tone, audience, pricing, and funnel data from GA4 and Clarity. Every recommendation is grounded in the store's actual context.

3

Every page type gets diagnosed

Thousands of UX rules checked against code and UI in parallel. Analytics analyzed across device, channel, funnel, and behavior.

4

Health score and journey stages

A health score and 8 journey stages surface the highest-impact gaps. Each backed by UX and behavioral evidence.

5

Hypotheses generated and prioritized

If/then/because hypotheses per gap, scored by ICE, PIE, and PXL. Each classified as an experiment or a direct fix.

6

Build, deploy, and monitor (coming soon)

Tests are built as production-ready code, deployed to the live store, and monitored until statistical significance is reached.

Every data source your audit needs, connected in seconds

Most audit tools make you guess. Spar pulls real store data, real analytics, and real behavior patterns, so every recommendation is backed by evidence your clients can trust.

Shopify

Shopify

Order stats & dropoffs

Sync stats directly from the source

Spar reads the store's theme, products, and checkout flow automatically. You get a full conversion picture without a single onboarding call.

Google Analytics

Google Analytics

Multi-dimensional funnel data

Turn raw GA4 data into revenue-ranked recommendations

Spar pulls real funnel data, traffic sources, and page-level metrics from GA4. Your audits go from guesswork to hard numbers your clients can't argue with.

Microsoft Clarity

Microsoft Clarity

Heatmaps + behavioral signals

Show clients the exact moments visitors hesitate and leave

Heatmaps and session replays feed directly into the analysis. Instead of telling clients 'users probably struggle here,' you show them the evidence.

More integrations coming soon.
Each one makes your audit sharper.

One platform from first audit to live test

Your best strategists do great audits. Spar standardizes quality across your team and handles the full workflow. From store profiling to deployed test. So you can take on more clients without adding headcount.

  • Full store audit in under 5 minutes. Profile, diagnosis, and health score
  • Thousands of UX rules checked in parallel with GA4 + Clarity behavioral data
  • Every gap scored by ICE, PIE, and PXL. Highest wins rise automatically
  • Test variations generated as production-ready code, ready to deploy
  • Stakeholder collaboration built in. Share findings via link, no account needed
  • Continuous monitoring stops tests when significance is reached

Designed around how agencies work

Client rosters change. Not every client is at the same stage. These are built in.

10% of monthly stores

Store swaps

Agencies rotate clients. Up to 10% of your licensed stores can be swapped each month so you're never locked into stores you're no longer actively managing.

Swapped-out stores are eligible again after 30 days. Changes take effect on the next billing cycle.

20% of monthly stores

One-off client audits

Crush client proposals. Show up with a prioritized audit of their actual store with impact-scored findings on the exact pages they care about. Let the data close the deal.

Includes findings and recommendations. Does not include experiment code generation or weekly refresh.

40% of monthly stores

Lead audits

Win clients with data, not decks. Run a lightweight audit on a prospect's PDP before you pitch: top findings, why they matter, and quick-fix recommendations, scoped to a single page and theme.

Covers 1 URL, 1 conversion theme, and ~20% of rules. Includes 1–2 A/B test ideas. No ongoing access.

Frequently asked questions

If you want to know more, contact our team.

Stop spending days on audits your competitors do in minutes

Your first store audit is free. See the full heuristic gap analysis, impact scores, and ideas before you pay a cent.

If your first audit reads like generic advice instead of store-specific analysis, our team will personally review it and rewrite the top recommendations. Free of charge.